Mimu

M.Eveno, C.Bouvard, C.Lavedan, S.Garcia

Mimu is a caracter merchandiding brand. Shlag has created the whole graphic design which is the real hero of the brand. In-between Kurby and Hello Kitty, Mimu is a mascot for teenagers and adults, a brand to general public, with a childish, trendy dimension and distributed in specialized shops. Shlag has developed a young image, close to Asian codes with watercolour and pastel shades.

www.mimu.fr

2001